About

Entrepreneurship & Making an Impact should be fun, challenging and provide you with financial returns and freedom.

My Moonshot Mindset Provides Clarity to CEOs, Leaders & Entrepreneurs since 2010

Unlock Growth, Freedom, and Financial Success with the Moonshot Mindset

Most business owners focus on short-term wins—closing the next deal, solving today’s problems, and staying afloat. This leads to being trapped in the business. A business that never makes the leap to the next level. The most successful CEOs and entrepreneurs think differently. They define bold, transformative goals that redefine what is possible. This is the Moonshot Mindset—a strategy that not only accelerates your business but also gives you the freedom, financial security, and long-term success you truly want.

What Is a Moonshot Goal?

A Moonshot is an ambitious target. Not just a big target. It is a clear, measurable goal that pushes the limits of what you believe is achievable. It answers a crucial question:

“Where and when do I want to win?”

Take President Kennedy’s famous Moonshot: Before committing to a space program, he asked NASA’s top engineers, “How and where do we win?” Their answer: catching up with the Soviet Union would take years, but landing a man on the moon first was within reach.

His final goal was crystal clear:

“We will land a man on the moon, return him safely, and do it before the end of the decade.”

The result? A focused, high-impact effort that changed history.

How a Moonshot Mindset Transforms Your Business

A Moonshot goal channels motivation. The next step is the creation of a clear roadmap that leads to real, tangible success. Here’s what happens when you apply it to your business:

You move from survival to growth – Instead of chasing incremental gains, you set a long-term vision that scales your company faster.

You build a business that works for you – With the right systems in place, you gain personal freedom instead of being trapped in day-to-day operations.

You unlock bigger financial results – A clear Moonshot attracts better opportunities, investors, and strategic partners who align with your vision.

You stay accountable and on track – Instead of constantly shifting priorities, every decision moves you toward a well-defined, high-impact goal.

Defining Your Moonshot

Your Moonshot must be specific, bold, and results-driven. You need to ask:

What is the breakthrough success I want to achieve?

What would make my business truly unstoppable?

How will this goal change my financial future and personal freedom?

I work with business owners to identify their Moonshot goal and create a clear, step-by-step strategy to get there. Instead of vague ambitions, you will have a roadmap to success—from where you are now to where you want to be.

Ready to Take the Leap?

If you’re serious about scaling your business, achieving financial independence, and building a company that supports the life you want, let’s talk. I will help you define your Moonshot, build a plan, and execute with confidence.

Let’s take your business to the next level—starting today.

I am an accomplished entrepreneur with a proven track record of launching and growing successful businesses. My ventures span the UK, USA, and the Middle East, where I have achieved eight-figure sales in complex B2B environments.

My strengths lie in developing strategic plans and executing them with precision, as well as leading successful fundraising efforts. I have worked closely with technology companies, helping them craft impactful marketing and business development strategies during the critical early stages of commercialisation.

Beyond launching businesses, I have extensive experience in scaling operations by implementing systems and processes that drive sustainable growth. My deep understanding of what it takes to expand a company efficiently has been instrumental in accelerating business success.

In addition to my entrepreneurial pursuits, I have served as a Non-Executive Director and Chair for technology companies in both domestic and international markets. My commitment to corporate governance, B2B business development, and company growth has consistently delivered strong results.

I am also a dedicated mentor and advisor, contributing to programs such as the Royal Society of Edinburgh and Scottish Enterprise Research Fellowships, Scottish Enterprise’s High Growth Company support program, Edinburgh Innovations (affiliated with Edinburgh University), Converge Challenge, the Entrepreneur Business School, the Higgs Centre for Innovation in Edinburgh, and Planet Positive Lab in Oxford. Through these initiatives, I have supported emerging companies across a wide range of sectors, including SpaceTech, Energy, Environmental technologies, Medical devices, Software, Data, and Engineering.

With deep industry experience, entrepreneurial expertise, and a commitment to fostering growth, I bring strategic insight and transformative results to businesses looking to scale and succeed.

 
 

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